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Thinking Smart, Acting Smart: Some Reflections on Project Delivery

By Stephen Bungay
25 Apr 2006

Stephen Bungay is a Director of the Ashridge Strategic Management Centre. A former Vice President of The Boston Consulting Group, he is the author of The Most Dangerous Enemy. He is currently working on a book on the value of mission command in business. In this article, he identifies four barriers to successful execution of business strategy and how they may be responsible for the patchy implementation of Smart Acquisition. 



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